Tuesday, 13 December 2011

The blair witch project

Budget: $20,000–$750,000
Gross: $248,639,099
Production: Filmed in 1998 and lasted for 8 days. Film crew left the actors in the woods and gave hints to their next location by Milk Crates so the film was more improvised.
Development: 19 hours of film cut down to 90 minutes.
Exhibition: Opening Weekend (27 screens) $1.5million

Tuesday, 29 November 2011

Bullet Boy Marketing Campaign

The film was released on 8th April 2005, opening on 75 prints UK wide, in a combination of established independent cinemas and multiplexes concentrated in greater London and other major urban centres.
The poster design aims to convey the look, subject and tone of the film, supported by key press quotes, while also foregrounding the major presence of Walters.
The ad campaign, too, aimed for diverse audiences, interested in film and music, urban black and white. The campaign included advertising in all of the national daily newspapers that allocate significant space to film reviews, plus two tabloids, newspapers with a black perspective, a selective London Underground campaign and extensive use of radio stations with a concentration on R 'n' B and Garage, the musical forms with which Walters is associated.
Towards the end of its first six months of theatrical release, the film had grossed an impressive £450,000 at the UK box office, most of this achieved in carefully selected urban multiplexes rather than specialised cinemas. It was anticipated that the substantial audiences and awareness generated for the theatrical release would ensure success for the DVD release of the film, six months after the theatrical opening.

http://film.guardian.co.uk/News_Story/Critic_Review/Guardian_review/0,4267,1454424,00.html
http://www.viewlondon.co.uk/films/bullet-boy-film-review-9050.html
http://www.rottentomatoes.com/m/bullet_boy/

Tuesday, 22 November 2011

Gladiator - Marketing Campaign

Trailer- http://www.youtube.com/watch?v=IvTT29cavKo
Advertised by blogs, posters, classic lines ''Are you not entertained?'', merchandise.

Inception Fan Websites

http://www.fanpop.com/spots/inception-2010

Tuesday, 15 November 2011

Jurassic Park Essay

Jurassic Park Kitchen Scene

Analysis of Cinematography

The opening shot instantly creates a tense atmosphere as the camera peers over the kitchen cabinate at the back of the room, staring at the dinosaur that entered the kitchen. The camera crabs across the back of the room, then to a medium close-up of the panicked reaction of two terrified children and the camera holts their reaction at a side angle view. At this angle we get to see a lot more of the shadows and background creating an earie and frightening atmosphere. A straight cut then goes on to show the next shot, which is a medium shot of the Raptor from side-on, and the camera is placed again as if it is peering aside a kitchen cabinate. The next shot used is a low-angle long shot of the full Dinosaur from the back of the room as it calls its friend, shooting the shot from this angle creates the sense that the dinosaur over powers the children and makes them seem larger. The camera jerks up a little and slowly crabs to another reaction of the panicked children. The way the camera moves is like it is an added character to the scene, as if the audience are playing a part of the movie, as when the children are in the shot the camera is an equal level and also when we the Dinosaur is in the shot, the camera appears to be peaking out over a kitchen cabinate. This makes the audience engage with the film as if it is happening to them.

The next shot is another low-angle shot of the dinosaur, however this shot is a a medium long shot at a diagonal level. The shot shows the Raptors friend entering the room, and makes the two creatures look even more fearsome by using the low-angle shot even closer. Also in the shot, a lot of shadows are created by using upper lighting which maintains the earie feel to the atmosphere alongside a red coloured tinge to the door the Dinosaurs entered from. The red coloured tinge adds a sense of danger and alert to the shot, and also represents the colour of blood which relates to the children if they are caught by the Raptor. The shot tracks both of the dinosaurs actions in a way, as it looks like the camera is moving its 'head' watching the dinosaurs which proves the sense of the audience being part of the film. The shot then switches back to an over the shoulder two-shot of the girl who is peering over the cabinate at one of the dinosaurs, as the girl returns to her position next to her brother as she realises two dinosaurs are in the room the camera pans back with her to show the boy and the girl at a medium close-up at a side angle view.

Friday, 11 November 2011

Bullet Boy

Directed by- Saul Dibb
Producer- Ruth Caleb, Mark Ruthe
Distributed by- Verve Pictures
Production Companies- BBC Films, UK Film Council, Shine

Tuesday, 8 November 2011

Old Hollywood- Unit Producer System

The old Hollywood Film Directors would make around 6-8 different films per year which would make the film not as good quality as it could possibly because it each individual film would be rushed. Actors and Actresses were signed to Film Studios and would only star in films that the company they were signed to owned. These studios were also specialized in a specific genre, and with the same genre and same stars in the films it would get quite repetitive. However, Cinemas in Old Hollywood were classed as 'the place to be' and higher class people would be directed to a seat by an usher. Also, the cinemas were massive elaborate buildings, these make the cinema more of a place to socialize with friends on a weekend.

Tuesday, 18 October 2011

Film cover analysation: Mr. & Mrs. Smith

- We can tell this film is an Action Comedy film by the way Brad Pitt and Angelina Jolie are represented. We can see that they are a married couple that hate each other and want to kill one another as they are both on opposite sides of the shot and have guns. This shows it is both action and comedic.
- They use stars and genre to sell the film, as it is the usual type of film these two stars feature in. However they usually star as the main character defeating others, never as a two-star hatred/love combination.
- The bullet holes in the full stops of the title also represent the action film, mixing in with a plain wedding type font which adds to the comedy side as it is quite contrasting. The red '&' shows danger and alert.

Tuesday, 11 October 2011

All time USA top 10 box office films

  Released Film Name Total Box Office
1 2009 Avatar $760,507,625
2 1997 Titanic $600,788,188
3 2008 The Dark Knight $533,345,358
4 1977 Star Wars Ep. IV: A New Hope $460,998,007
5 2004 Shrek 2 $441,226,247
6 1982 ET: The Extra-Terrestrial $435,110,554
7 1999 Star Wars Ep. I: The Phantom Menace $431,088,297
8 2006 Pirates of the Caribbean: Dead Man's Chest $423,315,812
9 2010 Toy Story 3 $415,004,880
10 1994 The Lion King $414,548,100

Most Popular Film Genre (1995-2011)

1 Comedy 1,702 $44,337,313,991 $26,050,126 23.87%
2 Adventure 486 $36,810,703,839 $75,742,189 19.82%
3 Drama 2,999 $32,812,108,205 $10,941,016 17.66%
4 Action 542 $31,201,880,009 $57,568,044 16.80%
5 Thriller/Suspense 532 $14,706,824,063 $27,644,406 7.92%
6 Romantic Comedy 391 $11,036,373,758 $28,226,020 5.94%
7 Horror 314 $8,891,060,303 $28,315,479 4.79%
8 Documentary 1,007 $2,041,972,499 $2,027,778 1.10%
9 Musical 108 $1,701,738,412 $15,756,837 0.92%
10 Black Comedy 81 $754,265,908 $9,311,925 0.41%
11 Western 36 $684,819,328 $19,022,759 0.37%
12 Concert/Performance 39 $291,933,629 $7,485,478 0.16%
13 Multiple Genres 18 $6,382,316 $354,573 0.00%
14 Genre Unknown 5 $1,685,983 $337,197 0.00%

Spiderman 3 Poster - Genre Case Study

The genre of the Spiderman trilogy is Action about a superhero. In this advertisement poster we can see that it is quite dark and sinister, showing the dark undertone of the film. We can see that it is a typical good vs. bad superhero action film because we see that there is a divide of colour (black and red). The symbolic Spiderman red shows the good side as throughout the trilogy we learn that Spiderman is known for his red suit, and the opposite side (the black side) shows the bad. This proves it is an action film just by the colour clash. If we look into the poster even more, we see that the spider logo's are different on the different sides, the good side being more slick and original whereas the bad side is more spooky and crooked.

Wednesday, 5 October 2011

The Studios Of Old Hollywood - MGM

Metro-Goldwyn-Mayer Inc. (MGM) is an American media company, involved primarily in the production and distribution of films and television programs. MGM was founded in 1924 when the entertainment entrepreneur Marcus Loew gained control of Metro Pictures, Goldwyn Pictures Corporation and Louis B. Mayer Pictures. On November 3, 2010, MGM filed for Chapter 11 bankruptcy MGM Tower in Century City, Los Angeles. Its headquarters are in the MGM Tower in Century City, Los Angeles.
On December 20, 2010, MGM emerged from bankruptcy and the executives of Spyglass Entertainment, Gary Barber and Roger Birnbaum, became co-Chairs and co-CEOs of the company.

Here are a few films MGM have been involved with:
- StormBreaker
- Casino Royale
- The Pink Panther
- Legally Blonde
- Once Upon A Crime
- Rocky


Tuesday, 27 September 2011

Stars Powerpoint - Angelina Jolie

This is a powerpoint on information my group found out about Angelina Jolie.

Stars and LifeStyle Choices

Stars sell products and advertise businesses, here are a few examples:
Emma Watson - Burberry
Vanessa Hudgens - Clearasil
Orlando Bloom - Hugo Boss
Reese Witherspoon - Avon
Jennifer Lopez - Venus
Nicole Kidman - Chanel No.5

Tuesday, 13 September 2011

Stars Past vs. Present

Humphrey Bogart and Johnny Depp

1) Filmography and most famous films
  H.B: 75 films, most famous film: Casablanca
  J.D: 44 films, most famous film: Pirates of the Caribbean

2) Box Office success
  H.B: The Caine Mutiny (worldwide gross $21,800,000)
  J.D: Pirates of the Caribbean: Dead Mans Chest (worldwide gross $1,066,179,725)

3) Awards and Nomination
  H.B: Oscar- Best Actor in a Leading Role (Casablanca, 1944)
          Sour Apple- Least Cooperative Actor (1949)
          Motion Picture- Star on The Walk Of Fame (1960)
          Nominated for 3 other awards, won 2nd place in NYFCC award (Casablanca)
   J.D: